Our guest is Mekki Muyeeb, Senior Engineer at Fox Broadcasting Company. He will explain Fox’s journey and also how they decided to start working with Ant Media Server for News Broadcasting.
Fox Broadcasting Company, also known as Fox, is an American commercial broadcast television network owned by Fox Corporation and headquartered in New York City.
Some of the world’s most popular and highly regarded brands, such as FOX News Media, FOX Sports, FOX Entertainment, FOX Television Stations, and Tubi Media Group, name a few where they produce and distribute content.
They have long been a leader in news, sports, and entertainment programming, achieving strong revenue growth and profitability in a complex industry environment over the past several years.
What was the problem you were facing and trying to solve?
Everyone knows the challenge of delivering live video news broadcasts to a massive audience while maintaining low latency and high video quality across different devices and network conditions. Failing to meet audience expectations can lead to reduced viewer engagement, loss of competitiveness, and potentially diminished brand reputation and viewer trust, impacting their overall market position.
What possible solutions did you consider for News Broadcasting, and why did you choose Ant Media Server?
In search of a suitable solution, we carefully considered various streaming options.
This involved evaluating the possibility of building our own infrastructure using open-source streaming engines and utilizing other commercial media server software available in the market.
After a thorough assessment in the discovery phase, we ultimately opted for Ant Media Server due to its comprehensive features, scalability, and flexibility that aligned with the specific needs of our news organization.
Key factors influencing our decision included its support for WebRTC streaming, Adaptive Bitrate Streaming, and robust Recording capabilities.
Moreover, Ant Media Server’s established reputation for stability and performance greatly influenced our choice.
How have you benefited from using Ant Media Server?
Since implementing Ant Media Server, we have witnessed significant improvements in our live video streaming capabilities.
We are now able to deliver high-quality broadcasts to our viewers with minimal latency, ensuring a seamless and engaging news-watching experience. And, the adaptive bitrate streaming feature has allowed us to optimize bandwidth usage and provide smooth playback on a wide range of devices.
What are your aspirations moving forward?
Looking ahead, our aspirations include further enhancing our live streaming infrastructure using Ant Media Server’s advanced functionalities.
Additionally, we are keen to explore the server’s potential for offering video-on-demand services, enabling our news content to be accessed for on-demand viewing.
The Technology of the New World
By leveraging Ant Media Server, Fox has overcome the challenges associated with delivering live video news broadcasts, enabling Fox to enhance the viewer experience and expand their content distribution capabilities to a massive audience.
This is what makes Ant Media Server a good partner for Fox, which provides efficiency and flexibility.
Along with Fox, we’ve had the pleasure of sharing numerous case studies from our partners who have utilized Ant Media Server, including Next Education, who leveraged AMS for uninterrupted education experience, Lloyds Auction for sharing Auctions to thousands of users in real-time, and Mojohost trusted us for their clients for streaming services.
It’s worth taking the time to explore their experiences and see for yourself the benefits of using our technology.
About the Ant Media Server deployment on AWS
Ant Media provided a robust solution leveraging AWS’s purpose-built Media & Entertainment capabilities. Key integrations included:
- Amazon EC2: Utilized for secure, scalable compute capacity, ensuring high performance and reliability.
- AWS CloudFormation: Rapid deployment of streaming clusters, allowing Ant Media Server to scale according to demand.
- WebRTC Streaming: Enabled ultra-low latency broadcasts crucial for live news delivery.
- Adaptive Bitrate Streaming: Ensured optimal viewing experiences across varying network conditions.
Key Results and Benefits, included:
- Latency Reduction: Achieved sub-0.5 second delays.
- Scalability: Effortlessly supported viewer numbers from a few to hundreds of thousands.
- Cost Efficiency: Reduced IT costs by 30% through flexible AWS pricing models.
- Viewer Engagement: Enhanced real-time viewer experience with high-quality broadcasts.
Visit the Ant Media Server on AWS Documentation for information about Ant Media Server deployment on AWS.
About Ant Media and AWS Collaboration
Ant Media actively participates in the AWS Partner Network (APN), including programs like AWS Customer Engagement and funding and credits to support customers’ Proof of Concepts (PoCs) when running Ant Media Server on Amazon EC2, Graviton, GPU, ECS, or EKS. Ant Media Server has passed APN’s AWS Foundational Technical Review–an AWS-defined review built to qualify an ISV (Independent Software Vendor) as a validated software product, and customers can easily subscribe and deploy Ant Media Server from the AWS Marketplace.
AWS Customers that want to push the boundaries and start streaming at the speed of now deploy Ant Media Server on Amazon EC2, Graviton, GPU, ECS, or EKS to innovate and exceed modern digital expectations with Ultra-Low Latency and support for WebRTC, LL-DASH(CMAF), HLS, RTMP, SRT, RTSP, and Zixi. Ant Media Server offers the most purpose-built capabilities of any cloud, making it the ideal solution for real-time streaming.
If you’re looking to build a highly scalable real-time streaming solution, start in minutes with a free trial. Experience ultra-low latency now!
